Producing Dreams, Consuming Youth: Mexican Americans and Mass Media

Producing Dreams, Consuming Youth: Mexican Americans and Mass Media

Producing Dreams, Consuming Youth: Mexican Americans and Mass Media

Editorial Reviews
Book Description
Producing Dreams, Consuming Youth takes us behind the scenes in San Antonio, Texas, a major market for Mexican American popular culture. Through the voices of those who produce and consume mass media, we see how the media brings together communities of Mexican Americans as they pursue cultural dreams, identification, and empowerment.

At the heart of this book is a debate about the future of Mexican American media, and thus of the youth market. How do media professionals imagine ethnic youths? How do young Mexican Americans accept, negotiate, and resist these images of themselves? Producing Dreams, Consuming Youth emphasizes the paradoxes of media industries that seek to include youths of color while profiting from their creative energies.

About the Author
Vicki Mayer, a former journalist and community advocate, is an assistant professor of communication at Tulane University.

Producing Dreams, Consuming Youth: Mexican Americans and Mass Media,Vicki Mayer,Rutgers University Press,0813533279,Ethnic Studies - Hispanic American Studies,Media Studies,Mexican Americans and mass med,Mexican Americans and mass media,Performing Arts/Dance,Social Science,Sociology

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