Power Play: Sport, the Media and Popular Culture
Editorial Reviews
Book Description
Examines the link between three key obsessions of the 20th century, the media, sport and popular culture as the author explores a wide range of sports, as well as, other important side issues including nationalism, gender, race political economy and consumption. Topics covered include; the history of media in sport; television, sport and sponsorship; why sport matters to television; sports pages, journals & literature; fans and the audience; and sport in the 'New Media Age'. For those interested in media and sport.
From the Back Cover
Examines the link between three key obsessions of the 20th century, the media, sport and popular culture as the author explores a wide range of sports, as well as, other important side issues including nationalism, gender, race political economy and consumption. Topics covered include; the history of media in sport; television, sport and sponsorship; why sport matters to television; sports pages, journals & literature; fans and the audience; and sport in the 'New Media Age'. For those interested in media and sport.
Power Play: Sport, the Media and Popular Culture,Raymond Boyle,Richard Haynes,Longman,0582369398,Economic aspects,General,Great Britain,Mass Communication Media And Society,Mass media and sports,Media Studies,Popular Culture - General,Reference,Social Science,Social aspects,Sociology,Sociology - General,Sociology Of Sports,Sports,Sports & Recreation,Language Arts & Disciplines / Communication
Power Play: Sport, the Media and Popular Culture
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